Brand identity for producer/DJ Alex Chapman used for remix album art, animated tour visuals, and digital marketing materials.
A custom typeface, based on Inter, was created to capture his magnetic and energetic personality.
Drawing inspiration from rave flyers and late 90s pop culture, Chapman needed a custom typeface to match his aesthetic across all communications.
The identity began as Inter to utilize its chunky, bold letterforms and was altered from there.
Watch the tour visuals.
Bear illustration by Sam Sheppard.
Select remix album covers, experiments and inspiration.