Dior celebrated the New York launch of their Poison Girl fragrance at Up&Down January 31st, 2017. Working with agency Something Special Studios, we fully built out both floors of the venue. Upstairs featured custom fragrance product displays with campaign video footage projected on sectioned off shades. Downstairs featured LED tickers, a custom ‘bedroom’ Photo Booth with custom branded signage, neons, pillows, menus, giveaways throughout.

Interior Design: Jonathan Beck

Video: greezeberg